Overview
The Milwaukee Institute of Art & Design (MIAD) launched an offsite gallery at The Avenue, in downtown Milwaukee: MIAD Gallery at The Ave. The avenue is expected to host more than 1 million visitors annually. MIAD Gallery at The Ave's mission is to inspire our community by making art and design work accessible to all, and to support student and alumni careers by providing professional opportunities.
The gallery will provide a supportive space for MIAD students, alumni, faculty, and staff to show and sell their work in the heart of downtown Milwaukee. The gallery will hold both exhibitions and rotating inventory of artwork and crafted goods.
We were tasked with creating the visual identity for the gallery. Develop branding materials such as a logo, business card, cover letter, digital and print templates, and many more brand elements.
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Summerfest, one of the world's largest music festivals, looked to update its image.
